Posts Tagged ‘YouTube’

Send YouTube Video Previews Via Gmail Chat

January 22, 2009

Gmail users can now send YouTube and Google Video previews along with and through their Gmail chats.

Gmail YouTube Video Chat

Gmail YouTube Video Chat

TweetTube.com: Share YouTube Videos on Twitter

January 20, 2009

Share your YouTube videos via Twitter on TweetTube.com

Twitter & TweetTube.com

Twitter & TweetTube.com

YouTube Now Considered A Google Adwords Search Partner?

January 19, 2009

Over the weekend I noticed some of my clients Google Adwords ads – not YouTube Sponsored Video ads – began displaying in YouTube search results.

I don’t recall seeing or selecting YouTube search as a distribution option in my Adwords dashboard.

However, I think distributing brand related keyword ads to YouTube search results is a logical evolution in both the Google Adwords text ad distribution platform and YouTube search.

According to comScore, if YouTube were to stand alone it would be the second largest searched site after Google itself.

Where will Adwords advertisers soon find YouTube as an ad distribution option in their Adwords account?

Will they find it under the Networks and Bidding options?

Google Networks Bidding

Google Networks Bidding

Or will we see it after learning about the Google Search Network?

Google Search Network

Google Search Network

Its not yet in the list of Google Search partners today but I it soon could be…

Google Search Network Partners

Google Search Network Partners

Unless of course, Google’s ownership of YouTube doesn’t technically require them to identify and disclose YouTube as a search partner.

I guess Google’s considering YouTube an extended part of Google search would still be technically correct.

Won’t we soon learn which path Google has chosen?

Coming Soon to YouTube: Fade To Black Option?

January 14, 2009

YouTube has announced a clever work around for video mixed with copyrighted music and uploaded to their site.

From the YouTube blog:

Previously, when a music label or other rights owner issued a copyright claim to block audio, the video was automatically taken down. Uploaders had two choices: dispute the claim or use our Audio Swap tool to replace the track with one from our library of pre-cleared music. Now we’ve added an additional choice. Instead of automatically removing the video from YouTube, users can choose to leave the video muted and live on the site, and many of them are taking that option.

Will YouTube videos with copyrighted content soon have a similar choice called the “fade to black”option?

YouTube Audio Muted

YouTube Audio Muted

Regardless of whether YouTube implements a fade to black option muting copyrighted audio ie., songs is a brilliant solution.

No harm, no foul.

However, I wonder how muting songs will affect YouTube’s “Download This Song” song sales links they place below videos mixed with copyrighted music?

Download This Song

Download This Song

Google Analytics Videos on YouTube

December 14, 2008

The Google Analytics blog has announced the launch of the Google Analytics Channel on YouTube.

At this time, the Google Analytics channel consists of 13 videos for how to best use Google Analytics.

Google Analytics Videos

Google Analytics Videos

Analytics video topics range from Tracking Ecommerce to Custom Reporting.

Subscribe to the Google Analytics Channel on YouTube to learn more about how Google Analytics can help you make more informed business and marketing decisions.

YouTube Advertising Programs and the Sponsored Videos Dashboard

December 6, 2008

YouTube recently launched and rolled out their advertising product called Sponsored Videos.

Promote Your Video

Promote Your Video

I set up my first YouTube Sponsored Video ad this afternoon.

I will outline the steps I went through to get my first YouTube advertising campaign set up as well as the results I experience as they become available.

Below is a screen shot of the YouTube Sponsored Videos Dashboard.

YouTube Sponsored Videos Dashboard

YouTube Sponsored Videos Dashboard

Here is a screen shot of my first YouTube.com Sponsored Videos campaign.

You Tube Sponsored Videos Dashboard Promotion Detail

You Tube Sponsored Videos Dashboard Promotion Detail

I have yet to see my Sponsored Video ad displayed anywhere…

Google Business Channel on YouTube

October 27, 2008

For videos, presentations and webinars about Google’s business products and advertising solutions visit the Google Business Channel on YouTube.

Google Business Channel

Google Business Channel

There are presently 55 videos posted on the Google Business Channel.

Each video was created to address common questions marketers and advertisers have about Google’s marketing and advertising products.

One Google Search, Two YouTube Video Results

October 6, 2008

Google continues to experiment with universal search – displaying two videos side by side when queries have more than one relevant video result.

A search for “geotargeting adwords” produces the following search result:

Geotargeting Adwords Two Video Results

Geotargeting Adwords Two Video Results

Has Google determined this particular spelling of “geotargeting adwords” – as two words – warrants displaying two video results for any particular reason?

It appears so.

By placing the two video results horizontally, Google has also increased the total number of search results displayed for this particular search from ten results to eleven.

Yet, a search for “geo targeting adwords” – as three separate words – still continues to produce a single video link within Google’s universal search result – albeit much further down the page.

Any idea why the two word query generates two video results while the three word query gets just one?

Google Search Results One Video

Google Search Results One Video

YouTube: Pulitzer Prize Videos?

September 10, 2008

Most people in the United States if not the developed world have heard of the Pultizer Prize.

The Pulitzer Prize is the highest national honor in newspaper journalism, literary achievements and musical composition.

Pulitzer Prize winning photos have become cultural time stamps.

The The Pulitzer Prize is administered and awarded by Columbia University in 21 categories.

Presently, no Pulitzer Prize honors videography.

Could video be the 22nd category of Pulitzer Prize to be awarded?

Although not called a Pulitzer Prize, YouTube in partnership with the Pulitzer Center, has announced their Project: Report, a journalism contest for non-professional, aspiring journalists to tell stories that might not otherwise be covered by traditional media.

In each of three rounds of competition reporters will be given assignments to complete.

In Round 1: Profile someone in your community, in three minutes or less, highlighting a story you think deserves to be heard by a wide audience.

Videos have to be submitted by midnight EST Sunday October 5th.

10 semi-finalists will then be chosen by a panel of journalists from the Pulitzer Center.

Round 2 and its 10 semi-finalists will be given their assignment and then judged by the YouTube community to produce 5 finalists.

The 3rd and final round will produce the winner who will be granted a $10,000 journalism fellowship with the Pulitzer Center.

Although not technically called a Pulitzer Prize, isn’t it time a prestigious award like the Pulitzer Prize be awarded to an aspiring journalism student or otherwise deserving videographer?

Want to Cancel an XM Radio? Good Luck!

August 28, 2008

I bought a new car and sold my 1994 Mercedes Benz S420 after using a combination of Craigslist, AutoTrader.com and YouTube to advertise my old car for sale.

I had installed an aftermarket XM Radio in my S420 a number of years ago and upon selling the car needed to deactivate that particular XM Radio signal.

Listening to XM Radio on my laptop, I am accustomed to navigating the XM Radio website to select channels and manage my account.

Not having ever deactivated one of their radios, I went to their website’s Frequently Asked Questions section where I was unable to locate any mention of how to turn off an XM radio signal or cancel an XM account.

XM Radio Frequently Asked Questions

XM Radio Frequently Asked Questions

I then drilled down into my account’s “Listener Care” section where I thought surely I could deactivate my car’s XM radio unit. After much searching, I concluded XM Radio does not allow its customers to deactivate their radios online.

XM Radio Listener Care

XM Radio Listener Care

XM Radio cares so much about me and my business they won’t let me deactivate a radio without my first having to call and speak to them about it!

The thought nearly moved me to tears – just not tears of joy…

After realizing they weren’t going to let me go without a fight, I then had the pleasure of speaking with a XM Customer Care representative half way around the world in India.

As their website had directed me, I called XM Radio @ 1-800-XM-RADIO (1-800-967-2346) between the following hours:

Mon-Sat: 8 AM – 11 PM ET
Sun: 8 AM – 8 PM ET

My ‘Listener Care” representative notified me he personally wouldn’t be able to help me deactivate my radio but would forward my call to the appropriate department where they could.

I was then placed on hold for about 15 minutes.

I hung up and dialed back where I told the next person who answered I had been on hold for 15 minutes and had all the “Listener Care” I could handle today.

The conversation then moved to the point where I explained how I wanted to deactivate a radio – not close my account. He then addressed my previous comment by saying the cancellation department can have extended queue times and that he could not guarantee I wouldn’t have to hold for a prolonged period of time again and that it would probably be better for me to call back on the weekend!

XM Listener Care Phone Number

XM Listener Care Phone Number

I then asked him: “Can I not cancel an XM radio subscription online?” He said, no.

At this point I told him if he wasn’t able to help me cancel my radio signal right then that I would instead cancel my entire XM Radio account. I also mentioned I would now be writing about my XM Radio experience.

At this point it was obvious our call became “monitored” and I was magically wisked to the cancellation department in under one minute.

I was finally able to cancel the XM Radio in my now ex-S420 Mercedes Benz but not before having to go through 20 more questions about why I was canceling followed by a couple attempts to get me to put XM in my new car even though it came from the factory installed with Sirius.

If you are needing to cancel your XM Radio subscription – Good Luck – you will probably need it.