Archive for the ‘Eric Schmidt’ Category

Google’s Approach To The New Age

May 22, 2010

“The mobile web is not the mobile web, the mobile web is the web.”

The following infographic is how Google perceives and classifies the web:

Google's Approach To The New Age

Google's Approach To The New Age

While Google acknowledges there are important and ascending areas of web usage – video, social and mobile – none will produce anything close to the revenue and profits for Google like search has.

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Eric Schmidt @Google Atmosphere

April 14, 2010

The following video is a “fireside chat” with Google CEO Eric Schmidt.

Google CEO Eric Schmidt’s Commencement Address @ Carnegie Mellon

May 18, 2009

The following are excerpts from Eric Schmidt’s commencement address at Carnegie Mellon’s 112th commencement ceremony, held May 17, 2009.

You cannot plan innovation. You cannot plan invention. All you can do is try very hard to be at the right place and be ready.

How should you behave? Well, do things in a group. Don’t do things by yourself. Groups are stronger, groups are faster. None of us is as smart as all of us.

I wonder what Thomas Edison would think about Mr. Schmidt’s comments above?


Search: Not For Layman, Laggards or Luddites

November 8, 2008

Today’s Saturday Interview in the New Yorks Times was with Google CEO Eric Schmidt.

One of Schmidt’s answers was simple yet profound:

“We have a product that is more measurable, more targetable, and we are the innovator in the space. At some point, people need to sell products, and at some point they realize that the best advertising is measurable advertising, and they conclude that we do that.”

Businesses who haven’t yet concluded measurable advertising is better than unmeasured advertising fall into three categories.

They are:

1. Layman

2. Laggards

3. Luddites

In a future post, I will describe my experiences explaining search advertising to each type.