David Pogue with The New York Times recently created a list of innovations Google has produced or bought in its relatively short corporate history.
His list consists of Google products most any consumer who has been online in the last year would recognize including Google Earth, Gmail, YouTube and Blogger.
Some of the lesser known Google products and tools mentioned in Pogue’s New York Times article are: Google Docs, Picassa, iGoogle, Google Reader, Google Trends, Google Maps, Street View, Translator, 1-800-Goog411, Google SMS, Google Alerts and Google Sets.
Although the article begins by mentioning Google’s search box, Pogue doesn’t mention the greatest commercial result to come from Google’s search box by name: Google Adwords – arguably without which – none of Google’s other products would exist.
Maybe therein lies the keys to Google’s success.
Search Marketing Communications 