Archive for the ‘YouTuberati’ Category

YouTube Launches Living Legends: The Rolling Stones

April 4, 2008

YouTube has launched the first of what appears to be the beginning in a series of interactive Q&A forums for the YouTuberati called Living Legends.

What better way to heighten their product’s awareness while bringing attention to the scale and reach of YouTube?

What other video platform can distribute brand messaging globally as quickly and effectively?

And what better way to kick things off than other than through a joint venture with the world’s greatest Rock N’ Roll Brand: The Rolling Stones?

The Rolling Stones

YouTuberati: YouTube.com Video Marketing Analytics

March 27, 2008

YouTube.com is now providing YouTube video publishers with a light version of Google Analytics.

YouTube analytics supply the number of views each video within an account have generated over a 5 day, 1 month, 3 month, 6 month, one year or “all time” period.

The YouTube “Views by country” feauture shows how YouTube.com truly has global reach.

My Google Adwords keyword suggestion tool video analytics show how YouTube has served my video to searchers in 65 countries.

YouTube Video Views Analytics

The other main YouTube analytics feature shows how popular a video is within territories. Popularity is 100 for the most watched video in a territory and 0 for the least watched.

YouTube Video Popularity Stats

By providing YouTube Video publishers with stats on how their videos are performing, YouTube.com has begun the process of transforming the Tuberati into not only video producers but also video marketers.

Barry Schwartz provides greater detail on how YouTube Video Analytics work at Search Engine Land.