For all of the complaints coming from publishers about how Google siphons their content while offering nothing in exchange, I found this pop in ad on Forbes.com somewhat curious.
Had I not been searching on Google and had Forbes.com not had their content indexed by Google, I am highly certain I would not have visited Forbes.com at this particular time.
With the presence of their pop in ad, Forbes has at a minimum begun to accept a higher level of responsibility for how they serve their site visitors’ needs regardless of how the visitors arrived at any particular piece of content.
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