Most businesses think their homepage is the single most important page on the web and rightfully so.
However, for any business other than those with a well established offline brand and a corresponding branded domain name, such is not the case.
The Single Most Important Place On The Web
Why?
What happens to those businesses without well established brands who’s prospects or customers don’t know exactly where to find them online?
They first ask for directions from Google, the single most important page on the web.
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