Drilling deeper into my Google Local Business Center account analytics has produced some unexpected findings.
Long before there was a Google Local Business Center, I became convinced of the importance of having my website appear consistently atop Google search results for heavily searched keywords.
So much so that I spent several years running my first major website: MarketingPrinciples.com as a test site for what worked and what didn’t within Google.
After testing confirmed a particular strategy or tactic, I would then apply it within the site or a client’s site.
Although MarketingPrinciples.com isn’t the traffic generation machine it once was – with over 500,000 visitors annually – it still generates some interesting results from my original programming.
Most notably – MarketingPrinciples – according to my Google Local Business Center analytics appears first for “google search” in Google Maps queries – above Google’s office locations.
Granted, the search query isn’t exactly a barn burner for producing clients for my marketing consulting practice.
However as a result of my early research and trials, my site and brand are receiving approximately 50,000 impressions from across the United States annually.
I think the results are acceptable for a guy and his laptop.
An aside: I searched for “google search” in Google Maps from several different computers with different IP addresses and got the same results.
What does your Google Maps search for “google search” produce?