Archive for the ‘Multi-Marketing Channel’ Category

Measuring Multi-Channel Marketing Performance

April 4, 2010

Avinash Kaushik presents “Blurring the Line: Non-Line Driven Analytics” for multi-channel marketers at a Think with Google summit.

Google Global-Local Commerce Innovations

April 3, 2010

Sameer Samat, Director of Product Management, and Paul Lee, Business Product Manager, present “Global-Local Innovations” at a Think with Google summit.

Their presentation encapsulates Google’s vision for Multi-Channel Marketing – to make finding where to buy a product near you as easy as finding it online via their product search, maps, ads and mobile search.