YouTube Sponsored Videos

My first YouTube Sponsored Video advertising campaign is up and running.

YouTube Sponsored Videos

YouTube Sponsored Videos

YouTube sponsored video ads work similar to Google Adwords campaigns.

Conversion tracking isn’t available and most likely won’t be for some time.

The highest bids appear to get the sponsored video ads position in yellow atop the search results much like they do in Adwords although I don’t believe relevance or Quality Score are factors used to rank ad placements within YouTube at this time.

As YouTube gains more advertisers, I would imagine ad quality and keyword relevance will be taken into consideration when calculating a sponsored video’s position within YouTube video search results.

I will continue testing this new form of video advertising – Sponsored Videos.

The following are promotion statistics from my video advertising campaign’s first day of activity:

YouTube Promotion Statistics

YouTube Promotion Statistics

Tags: , , , , , ,

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: