Why doesn’t online advertising spend alone qualify an individual or company for Adwords certification?

Adwords Certification Status
Businesses as a rule won’t spend money on search advertising that doesn’t produce results.
Individuals and the companies they work for who produce results online through Google’s search advertising products are by definition qualified.
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Tags: Adwords Certification Status, Search Advertising
This entry was posted on June 18, 2010 at 2:52 pm and is filed under Adwords Certification Status, Marketing Communications, Search, Search Engine Marketing, Search Engine Marketing Firm, Search Engine Optimization, Search Engine Optimization Company. You can follow any responses to this entry through the RSS 2.0 feed.
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