Microsoft adCenter Desktop Beta

I received the following email today regarding the recent upgrades to the Microsoft adCenter Desktop.

Microsoft Adcenter Desktop

Microsoft Adcenter Desktop

Microsoft says its recent improvements to the adCenter Desktop make it faster and easier to make bulk changes to adCenter accounts.

The latest version of Microsoft adCenter Desktop  includes:

  • A clearer, easier-to-understand user interface.
  • Faster campaign importing from other search engines.
  • Targeting via importing and exporting

I haven’t yet had an opportunity to try out their latest advertising account management tool in my Microsoft accounts.

Microsoft adCenter Desktop Beta

Microsoft adCenter Desktop Beta

Whether or not these recent account management improvements will make managing search advertising accounts in a Bing driven Yahoo search environment remains to be seen.

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