Archive for December, 2010

Google Web Analytics TV Episode #15

December 31, 2010

In this video Google Analytics experts answer questions about macro and micro conversions, using analytics on affiliate sites, tracking different domains, and more.

 

How To Create A Google AdWords Report In My Client Center

December 30, 2010

In this video, learn how to create reports within your My Client Center when you manage multiple Google AdWords accounts.

Your Brand In A Single Word?

December 29, 2010

Can your prospects and customers sum up your product or service in a single word?

If not, your product or service is not a brand.

For each additional word it takes to describe your company’s products and services double the amount of competitors you will have to defeat in order to earn a share of your target audience’s attention let alone wallet.

How To Search For A Qualifed Google Individual

December 28, 2010

Visit http://google.starttest.com/ to search for individuals who have become Individually Qualified through any of the Google Qualification programs.

Search For Individuals Who Are Individually Qualified

Search For Individuals Who Are Individually Qualified

Small Business Mistakes

December 27, 2010

I recently got a call from a local small business owner in need of some marketing help.

The small business owner found my phone number via a search and called because of my business name and location.

We spent about thirty minutes on the phone discussing his business challenges the greatest of which I determined was his firm’s name.

What was his company’s name?

Generation III.

Pretty clever huh?

If you can tell me what his business does without any additional background information consider yourself psychic!

The last thing a small business can afford to do is to make it difficult for prospects to do business with them.

Hanging a business name no one can understand on the door may be one of the biggest mistakes a small business owner can make.

Social Search Vs. Cloud Search

December 26, 2010

Social search will not supplant cloud search because search result possibilities within social networks are by definition inefficient and constrained.

Twitter Status

December 25, 2010

What’s the point of offering a Tweet button when Twitter.com is inaccessible?

Twitter Status

Twitter Status

Station Break

December 24, 2010

Google Christmas Doodle 2010

December 23, 2010

Here is Google’s 2010 Christmas Doodle…

Google Christmas Doodle 2010

Google Christmas Doodle 2010

Connection Difficulty

December 22, 2010