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Google Adwords As An Issue Awareness Channel

The following video has an interesting and unique use case for Google Adwords: Service Employees International Union organizes their members and drives issue awareness with Google AdWords.

In what other ways can Google Advertising whether search or display be used to reach and connect with an organization’s members?

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This entry was posted on September 18, 2010 at 8:01 pm and is filed under Google Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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