Why News Doesn’t Sell Anymore

Scratch that… financial news sells and always will while all other forms of news are living on borrowed time.

Why can’t non-financial news production be cost justified any longer?

Because “news” isn’t now nor was it ever transactional for advertisers.

The web – specifically Google – has simply laid this fact bare.

This entry was posted on September 17, 2010 at 9:45 am and is filed under Why News Doesn't Sell Anymore. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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