Search Marketing Communications

I received an invite today from the “Naymz Reputation Network”.

Naymz Reputation Management

If I recall correctly, Naymz was originally a Google Adwords based people search and find service.

It looks like Naymz has now morphed into a Linkedin.com like professional networking service.

I still haven’t figured out how “professionals” cost justify the time required for creating and promoting their social network profile and footprint regardless of which networking service they have chosen.

Before I would invest any significant amount of time building a web based  “social presence”, I would first ask the social media providers how many of their social network users have produced a measurable, consistent, predictable return on their investment – whether in time, money or both – and how often have social network users replicated their results?

Tags: Linkedin, Naymz, Professional Networking, Social Network

This entry was posted on January 5, 2009 at 10:57 pm and is filed under LinkedIn.com, Naymz, Professional Networking, Social Network. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.