I went to the Twitter account of a CMO I follow today and followed the url link to his company’s web site.
Once there I found what I think is an innovative incentivized squeeze conversion banner box (I know its a mouthful but I don’t know what else to call it)
Notice the pink box at the bottom of the home page?
What do you think – do you think it works?
Tags: CMO, Innovative Conversion Technique, Squeeze Banner Box
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